There are two ways you can use to assign custom fields to a lead. You are able to add data for a custom field directly on a lead's profile or set the custom field value automatically in the conversation.
Set custom fields in lead's profile
Start by finding the lead profile that you want to add custom fields too.
Scroll down and find the custom fields section then click on +Set custom field
Select the custom field you want, then enter the answer you want.
Then click on the field or hit return to save your answer.
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